Customer story · HealthTech

IrisVision

How IrisVision gained a deeper understanding of customer-product behavior and engagement

Challenge

  • Unclear friction points in onboarding across multiple product modes and commands.
  • Difficulty predicting retention patterns amid frequent updates and campaigns.
  • Insufficient understanding of the customer experience for an informed roadmap.

Solution

  • Countly analytics identified user needs during onboarding, so coaches could support product adoption better.
  • Cross-referencing data across features isolated retention drivers and focused support effort.
  • Usage tracking and friction-point identification guided onboarding and product improvements.

Results

  • Onboarding services improved through clarity on where users struggle.
  • Replicable retention patterns identified through data.
  • Roadmap built on comprehensive customer behavior insight.

“We focus on different features every day and we have some favorites, but what I love the most about Countly is the integration of data: the way the information from one feature ties into another.”

Adeel BhattiManager of Business Operations, IrisVision

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DrillDashboardsEmail reportsFlowsUser profiles

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