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Customer story · CAD/CAM software

NedGraphics

How NedGraphics complemented decades of customer insight with behavioral evidence

Challenge

  • After 35 years, deep customer knowledge but no visibility into actual behavior across a complex, multi-vertical platform.
  • Which features are central to daily work? Which workflows matter across industries?
  • Does feedback reflect widespread needs or niche scenarios?

Solution

  • A unified analytics layer connecting feature adoption, workflow behavior, segments and performance signals.
  • Product, design and commercial teams validate hypotheses against real usage.

Results

  • Behavioral data validated customer insight and guided prioritization.
  • Usage tracked across workflows, segments and features at scale.
  • New capabilities monitored from release for adoption into daily work.
  • Performance issues surfaced before reaching support.
  • Cross-team alignment through shared evidence.

“Customer feedback shaped our product for decades. Behavioral data didn’t replace that, but it completed the picture, allowing us to validate insights and make decisions with far more confidence.”

The NedGraphics product team

Features used

What they
reached for

The parts of the platform this team uses most.

All features
User profilesDrillCrashes & errorsDashboards

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